
By M.A. Jackson
Young
Black Stallion is just one of many large screen entertainment
films Carnegie Science Center hopes
to bring to Pittsburgh. The goal is to offer multiple
audiences access to films they love in a format that
is unforgettable, and to be one of the first in the
country to do so.
“When Walt Disney Pictures approached us about
being a part of the national premiere of Young
Black Stallion,
the Carnegie Science Center quickly said yes,” says
Marguerite Jarrett Marks, director of marketing. “We
work hard at the Science Center to be constantly
evolving and contemporary. Being part of the Young
Black Stallion
debut allows us to accomplish exactly this,” Marks
continues.
Young Black Stallion is the first film
that Disney has made specifically for the giant
screen and is
a prequel to the popular 1979 Black Stallion movie.
The
film tells the story of a young girl’s adventures
with a wild colt after she is separated from her
father in Arabia during WWII. Once reunited with
her father,
the girl is visited by the horse, rumored to be one
of the few legendary equines “born of the sands,
sired by the night sky, drinkers of the wind.” The
45-minute, G-rated movie is based on the 1989 novel
written by Steven Farley (son of the author of The
Black Stallion novels).
“Not only is it a great family film, but several schools
in the area are building Young Black Stallion into
their curriculum and will complement their classroom
studies with a trip to Carnegie Science Center
to see the movie,” says Marks. “That’s the
best of both worlds and what the Science Center
is all about.”
Science Center Welcomes New Director
Joanna
E. Haas, most recently director of the Henry Ford Museum
in Dearborn, Michigan. The announcement came on October
21, when Carnegie Museums of Pittsburgh President Ellsworth
Brown named Haas the new Henry Buhl Jr. Director of
Carnegie Science Center. She starts her new position
on November 1.
Haas began her career at Ohio’s
Center of Science & Industry
(COSI), arguably one of the country’s most
innovative science centers. She held a number of
management positions
in COSI’s education department before being
named vice president of Operations. In that role,
Hass led
large teams and inspired a number of program and
operation innovations.
She later joined Ford Motor
Company as director of
its Spirit of Ford interactive center, a position
responsible for
establishing and perpetuating the corporation’s
values and image in a family-centered, interactive
environment. In 2001, she was named director of Henry
Ford Museum, where her responsibilities included leadership
of the institution’s vast array of educational
programs, as well as all Museum, IMAX, and Visitor
Service activities.
“Jo is a passionate advocate of the mission of science
centers, which is to bring the wonder of science
and science literacy to people of all ages through creative,
active learning,” says Ellsworth Brown, president
of Carnegie Museums of Pittsburgh. “She shares
with us a vision of a community where every child
is encouraged to begin the journey of life-long
learning
through science that is accessible to all.
“We’re so happy to welcome Jo to the Science Center
and to Pittsburgh,” Brown adds. “She
joins a wonderful team of people at Carnegie
Science Center—from
the staff and volunteers, to an enthusiastic
Board led by Howard Bruschi.”
Haas was selected after an international search
that began after the departure of former Science
Center
Director Seddon Bennington, who returned to
his native New Zealand last year to head its
national
museum.
“My roots are in the science center arena, and
from the start of my discussions with Carnegie Museums,
there was a draw for me here—a feeling
of coming home,” Joanna Haas says. “Science
Centers are by nature very vibrant, active
places, and to be
a part of Carnegie Science Center and Carnegie
Museums is a wonderful opportunity.”
While
Haas says the mission of science centers hasn’t
changed over the past 10 to 15 years, she explains
that the way in which they extend their missions
has. “It
had to change,” she asserts. “And
Carnegie Science Center really embodies that
change, which is
to reach out and make real connections with
the community. Those science centers that are
thriving, such as Carnegie
Science Center, have woven themselves into
their communities. They’ve accepted the
challenge of being an outward force… of
being out in their communities and providing
educational experiences that otherwise wouldn’t
exist.
“I’m joining a place with a mission built on creating
life-long learners, explorers, inventors—people
who aren’t afraid to experiment and try
new things,” Haas
adds. “That feels very natural for me
professionally, and I’m excited to begin.”
Pittsburgh
Steelers and Carnegie Science Center Are A Winning
Team
There is a whole lot of activity between the Steelers
and Carnegie Science Center this year, and for all
involved the team effort has been a great success.
The
Science Center becomes home turf for Clear Channel
Radio when they issue live pre-game broadcasts on
the Steelers Radio Network (aired on WDVE, 970 AM)
for
two hours prior to home game kick-off. Just down
the hill, the Allegheny Club (once located in Three
Rivers
Stadium), hosts a buffet in a giant tent. The Allegheny
Club purchases Science Center memberships for all
its members, and approximately 250 people attend each
of
these parties.
Across the street, as part of the Steelers
pre-game family exhibit area on Art Rooney Avenue,
the Science
Center is out in force engaging kids of all ages
in interactive experiments —everything from
stomp rockets to plans for the “saucy science
behind chili” as the weather gets cooler.
Inside the stadium, the Science Center presents
the “Ready,
Set, What?” segment on the Heinz Field jumbotron.
The spot is produced by the Steelers and features
the amusing responses of first graders to questions
on
football facts and trivia.
Off the field, the Science
Center is working with the Steelers on the
weekly taping and broadcast
of the
McDonald’s KidZone program,
which airs on the ESPN2 and UPN networks. The
television
show
features
middle school children and Steelers players
and coaches and has been the recipient of several
awards and recognitions.
The Science Center will be the backdrop to
features
on the show, and on October 28 the show was
taped inside UPMC SportsWorks at Carnegie
Science Center. The
Pittsburgh Steelers and Carnegie Science Center
are committed to the
North Shore, to Pittsburgh and to their many
collective fans. Together they are a winning
team.
The Miniature Railroad & Village Is
Getting Ready for the Holidays
Pittsburgh’s great tradition continues
as crews diligently prepare for this year’s
unveiling of the new additions and the kick-off
to the holiday
season. On November 21, replicas of a local
castle and a once-famous "ship" hotel
will debut at Carnegie Science Center’s
Miniature Railroad & Village.
The George
Westinghouse “Castle,” a
National Historic Site in Wilmerding, served
for nearly a century as the Westinghouse
Air Brake Company’s general offices
and is now the George Westinghouse Museum.
“
It's time for the Miniature Railroad & Village
to salute George Westinghouse Jr. and his
contribution to Pittsburgh and the world,” says
Mike Orban, the exhibit director.
Indeed,
the Miniature Railroad & Village
is the perfect place for the Castle site
since Westinghouse patented several railroad-related
inventions including the air brake in 1869
and the interlocking signal system. Westinghouse
also organized the Westinghouse Air Brake
Company, established the Pittsburgh-based
Union Switch & Signal Company, and founded
Wilmerding in 1890.
The model of the U.S.S.
Grand View Ship Hotel, once located along
the Lincoln Highway/Route
30 west of Bedford, Pennsylvania, is the
second Miniature Railroad & Village model
created by Mayor Tom Murphy. A famous landmark
on the nation’s first highway until
it was recently destroyed by fire, the ship-hotel
offered a spectacular view of three states
and seven counties.
Those who can’t
get enough of the Miniature Railroad & Village
will be thrilled to hear that longtime sponsor
Lionel is producing
a line of MRR&V animation replicas. Debuting
this year are Mr. Spiff & Puddles (the
dog wetting on the tree), Playtime Playground
Set, Duck Shoot Gallery, and the Charles
Bowdish Homestead. Four more replicas, complete
with the Miniature Railroad & Village
name and Carnegie Science Center logo on
the packaging, will be created annually.
Prices range from $69 to $149 with five percent
of all royalties supporting the Miniature
Railroad & Village.
And don’t forget
to stop by the XPLOR Store and grab a Miniature
Railroad & Village
2003 Lionel Boxcar, the fifth in the series.
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